Category: Laco

LOREM IPSUM
LOREM IPSUM
LOREM IPSUM
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LOREM IPSUM

LOREM IPSUM

LOREM IPSUM

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Pforzheim
Germany

FROM 1925 TO TODAY – TIMEKEEPERS THAT DEVELOP THEIR OWN CHARACTER.

Authentic, passionate, precise – at Laco, we stand for watches of the highest quality. Our commitment to meticulously crafted products with optimal functionality and contemporary design has always been a constant. This is evident in our eventful company history. We uphold our traditions while simultaneously looking ahead and creating innovations that capture the spirit of the times. For us, there is no standstill; we are committed to continuous development.

Works that impress – for decades.

Laco was not deterred by the destruction in Pforzheim from continuing to manufacture and sell watches. Thanks to successful reconstruction, production even increased in the following years. Whether hand-wound or automatic – watchmakers were convinced of the high quality of our movements. We were also able to build on the success of our pilot's watches with our chronometer.

Watches you can rely on – always have.

Lacher & Co. – this company is the origin of our present-day watchmaking manufactory. Founded in 1925, the company, together with Durowe, rose over the years to become one of the leading watch manufacturers in Pforzheim. Even under the most difficult conditions, production continued during the Second World War: As one of five manufacturers, we produced reliable pilot's watches for the German Luftwaffe.

Models that demonstrate character – even today.

Pilot's watches are the embodiment of our success story. They were reintroduced to the market at the beginning of the new millennium, developing a distinctive character through features such as artful mechanical movements with Geneva stripes and blued screws. Numerous new models followed, capturing the look of bygone eras while meeting modern demands.

Technology combined with design – contemporary.

Shaping progress has always been our greatest motivation. We are making a statement in the market. z.B...with the first reliably functioning electronic wristwatch in Germany. Our range of models with Swiss and Japanese movements has always been shaped by the prevailing zeitgeist. A key aspect of this is the perfect interplay of technology and contemporary design.

Gold City Pforzheim – a location with a big name.

Our commitment to continuing our company in accordance with historical traditions is demonstrated by our location: Our headquarters are still in Pforzheim – the place where German watches are made. have made a name for themselves. To celebrate the 250th anniversary of the Gold City, we have launched a limited edition anniversary watch – dignified, elegant and exclusive.

Gold City Pforzheim – a location with a big name.

Gold City Pforzheim – a location with a big name.

Our commitment to continuing our company in accordance with historical traditions is demonstrated by our location: Our headquarters are still in Pforzheim – the place where German watches are made. have made a name for themselves. To celebrate the 250th anniversary of the Gold City, we have launched a limited edition anniversary watch – dignified, elegant and exclusive.

Gold City Pforzheim – a location with a big name.

Future-oriented products – Made in Germany.

Pforzheim plays a vital role as a link between the technology hub of Karlsruhe and the Stuttgart metropolitan region. Like the entire region, the city is synonymous with high-quality products, whose success is built on innovation. We at Laco also embrace this future-oriented approach, combining historical heritage with advanced technology – Made in Germany – in our watches.